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Twilio Segment Professional Service

RDA Digital’s partnership with Twilio Segment centers on driving Customer Experience transformation by eliminating data silos and creating a unified, actionable view of the customer. Through Segment, RDA helps organizations move beyond basic data collection to true data activation—powering personalized marketing, operational efficiency, and measurable business outcomes.

 

 

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Challenges With CDPs
Data Migration

Migration of user profile data from one platform to another

Adding New Sources / Destinations

Creating new sources and destination, with new events trait mapping

Identity Resolution

Adding new identity resolution channels and resolving trait conflicts.

System Integration

Optimize workflows with connected data, applications, and key systems. We are experts in linking together different systems and applications to act as one unified platform.​

AI Innovation

A strong data environment unifies and simplifies AI solutions for better outcomes. We specialize in leveraging cutting-edge AI technologies to empower businesses.​

Data and Analytics

Enable real-time insights, build intelligent digital products, or leverage AI to accelerate your business. Our data experts transform raw data into facts to unlock smart decisions.

Steps to Success
A strategy-first approach ensures AI initiatives align to business priorities and deliver measurable return on investment.
Discover

Understand what data 
the platform has and 
how it can send or 
receive it to Segment
• Understand any 
technical limitations of 
data egress or ingres

Define

In today's market, every business needs the agility and flexibility of cloud technology. RDA has the chops to migrate complex systems, update tech stacks, or redesign entire architectures.​

Connect

Every client is different. We start by identifying your customer needs and then shape solutions to meet them. We build a smart roadmap and maximize your current Microsoft investments.

Validate

Optimize workflows with connected data, applications, and key systems. We are experts in linking together different systems and applications to act as one unified platform.​

Flexible Retainer Model
Many of our clients utilize our flexible retainer models to include time for training teams on various functionalities around Twilio Segment. Our goal is to ensure that teams build up self-sustainability on the platform long-term.
Pool of hours applied across strategy, build, optimization, and enablement
Priority access to cross-functional Twilio Segment experts as needs evolve
Staffing continuity ensures consistency of business and functional knowledge
Ideal for continuous experimentation and scaling use cases
Supports evolving strategic requirements without the need for re-scoping
Provides a fixed-cost structure for budget predictability and flexible commitment level to reflect changing needs

RDA’s maturity, stability, focus and culture of commitment to excellence has contributed to a long-term client repeat business rate of 85%.
Technical Excellence
  • Sitecore Platinum Partner

  • 13+ years of Sitecore experience

  • 100+ Sitecore Upgrades

  • Geared for technical complexity

Ensured Low-Risk Execution
  • Agile approach to projects

  • Combine best practices with practical experience

  • Highly qualified onshore technical practitioners

Values that Drive Success
  • Transparency, integrity and being genuine is how we hold each other accountable

  • We do what’s right

  • We’re obsessed with delivering outstanding results

Partnership for the Future
  • Services that go far beyond upgrades and migrations

  • Strategists to help you envision and prioritize your digital roadmap

  • Expertise in in all aspects of Strategy, UX, Delivery and Analytics

Silver Partner

RDA is proud to be a Twilio Segment Certified Consulting Partner, with Twilio Segment Implementation certified digital strategists ready to assist with your CDP implementation.
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Discovery Call


Our Twilio Segment experts will ensure
you take the right next steps. 

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