Antiquated Ordering Systems
Legacy portals and manual order entry slow down retail partners, hide higher-margin products, and cannot keep up with growth.
The Challenge
Distribution Runs on Systems That Were Never Built to Connect
Distributors carry complex supply chains, high product volumes, and thousands of retail partners who each expect the same digital experience they get as consumers. Most still run on antiquated ordering portals, paper processes, and disconnected reporting.
RDA partners with distribution and wholesale organizations to replace legacy systems with a modern digital platform — one that connects ordering, fulfillment, finance, and merchandising in a single pane of glass.
Fragmented Delivery & Order Status
Order tracking, delivery updates, and back-order visibility live in separate systems, so partners call instead of self-serving.
Financial Reporting in Silos
Statements, invoices, and credits sit apart from ordering data, leaving partners without a clear picture of their account.
Merchandising Held Back by Paper
Planograms, shelf tags, and promotions are distributed manually, delaying execution in the store and diluting in-store experiences.
Our Approach
A Single Pane of Glass for Wholesale Ordering
RDA delivers industry specific solutions that drive efficiency, engagement, and business success. From roadmap to launch, we help distributors unlock the data already in their systems and turn it into new revenue channels.
Digital Roadmap & Vision
Develop a long-term vision for application platforms, solution architecture, and integration strategy, then prioritize the initiatives that close today's gaps first.
Ordering & Self-Service Portals
Design intuitive, powerful ordering experiences where partners search products, find deals, and manage the entire order process from one location.
Delivery & Order Tracking
Connect fulfillment systems so retail partners see order status, delivery tracking, and back-orders in real time, without a phone call.
Financial Reporting & Statements
Bring statements, invoices, and credits into the same experience as ordering, with reporting that shows each partner exactly where they stand.
Merchandising & Planogram Delivery
Deliver planograms, shelf tags, and promotions digitally so stores execute faster and in-store experiences stay consistent.
Data, Analytics & Cloud Services
Break down information silos, unlock valuable data for new revenue channels, and run it all on secure, scalable cloud infrastructure.
Full-Spectrum Capabilities
Everything Distribution Needs to Win Digitally
Our capabilities span strategy through execution — with built-in AI readiness at every layer.
Strategic Vision & Roadmapping
Experience Design & UX
Platform Selection & Implementation
Custom App Development
Data & AI Optimization
Continuous Evolution Programs